Who are Bumble users?
Bumble has 12.3 million monthly active users. Bumble has 1.35 million paid users, counting subscriptions and in-app transactions. Bumble generated $360.5 million in revenue in 2020. Bumble brings in average annual revenue of $27.75 per paying user.
What made Bumble so successful?
Her success at Bumble, billed as the dating app where women “make the first move,” had cast her as the Kill Bill of the tech world: a yellow-clad woman seeking vengeance after men tried to bury her. Its why Wolfe Herd designed the app so only women can send the first message when users match on the platform.